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Samantha Hay

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NatureSoma Logo

Look + Feel

The Layout

These shapes represent interconnected natural forces, the cycle of life, and the three domains of earth, sky, and sea. Their precarious balance reflects the delicate harmony between ourselves and nature. They also look like flowers or the fruit of the plant.

The icon

Style guide

Visual identity

Colors

Typography

Regular 400

Project Brief

Logo for using nature as a pathway to self

This logo symbolize the powerful connection between the modern world and nature, a pathway to self-discovery and restoration. I incorporated the human element through hands, a universal symbol of strength, protection, friendship, and generosity. The hands carefully balance the iconified shapes of a triangle and circle, reminiscent of Celtic knots. 

  • Team

    BizBudding Inc.

  • Role

    Design, art direction

  • Tools

    Adobe Illustrator

  • Date

    December 2023

Checkout other Naturesoma projects

Naturesoma App

Naturesoma House Ads

Naturesoma


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